Sunday, 24 May 2015
 
 
What is Web Hosting? PDF Print E-mail
To have your website on the web and seen by other internet users your website must be hosted by a webhosting company. In order for your website to be seen on the internet your website pages have to be uploaded onto a server usually equipped by a website hosting company. As soon as uploaded this gives access for the whole world to see your web site when your domain title (URL) is typed into an internet browser. There are literally thousands of hosting companies on the market and they all provide completely different packages and plans with totally different features. There are various various kinds of internet hosting, the thing to get right when selecting a website hosting package deal is realizing what you want from your internet host and never be over offered options you merely do not need. Forms of internet hosting range from free internet hosting, shared internet hosting ( hottest ) and dedicated server hosting. Prices range from round £20 per 12 months - £1500 per year.

Many firms at the moment are providing free hosting, which personally i would not recommend. Free internet hosting at all times has limitations and sometimes the host will demand their promoting in your web site with a hyperlink to their own site. This seems unprofessional, harms your personal credibility and shouldn't be thought-about in case you are serious about you online presence.

If in case you have a small website or weblog an affordable shared hosting bundle is a good alternative for you, with shared hosting your allocated net area is shared with other web sites on the identical server. This is by far the most popular choice amongst web hosting packages and is perfectly superb for most websites. Most hosts can have tailor-made shared hosting packages to swimsuit the needs of most users. Packages shall be different within the quantity of bandwidth, net space ( disk space ), e-mail mailboxes and options they allocate. Bandwidth is the measurement of the amount of site visitors your web site can handle, if you have too many visitors your website loading time will be slow and can break down temporarily. Net house, often referred to as disk space is the amount of house your web site information can take up, net space is measured in megabytes and gigabytes. In case your web site has massive picture files, video information or audio recordsdata then you will have extra web space than a website which incorporates only text.

With devoted servers the web host leases the server to you, the server is not shared with some other websites or files from different folks, the server will include your website information only. This enables you to have a number of web area and bandwidth to play with, extra decisions of management over your internet hosting and extra security. This is the reason devoted servers are a better choice when you've got an e-commerce website.

So as to have an internet site hosted you will also require a website name (URL). A site name will be bought by a website name registration firm, most web hosting companies will offer this service also. The domain can be purchased both although your internet host or by means of one other provider. A domain name has acquired to be unique as two websites can't share the same domain. When choosing a website attempt to hold it as quick and memorable as possible.
 
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Web Development With Seo In Mind
When a business owner decides to bring their business to the web, generally the last thing that they think about is search engine optimization. They assume that whomever they hire to do their web design will put up a site and then submit it to the search engines and the traffic will magically pour in. Unfortunately it takes more than that to drive search engine traffic to your site, and even more unfortunately most developers don't program with SEO in mind, nor do they educate the client about the process involved in gaining traffic from search engines.

Whether it's carelessness or a lack of knowledge, or a combination of the two, this often leads to a client that several months down the road doesn't understand why their site doesn't get any traffic and isn't helping their business. A good designer will not only program with SEO in mind, but will also educate the client about the basic principles of SEO, whether they are the one who executes it or not.

Many times the clients I inherit have gone through this scenario and then face drastic on-site changes to get their site search engine friendly before we are even able to begin the arduous process of link building. Whether you are designing a site for yourself or for a client, following the simple steps below when programming will ultimately save the business time and money and result in a search engine friendly site that truly maximizes the online potential of the business.

Use proper tags for headings, bold text, italic text, and lists – HTML has heading tags, bold tags, italic tags, and ordered and unordered lists for a reason and you should use them. Using CSS you can practically style them however you like, but actually using a heading tag for your headings, and bold tags for important text, will help allow search engines understand what text on a page is a heading or what is more important than the surrounding text. Simply applying a CSS style that makes text larger or bold doesn't do that.

Optimize your images – search engine spiders can't read text within an image. Adding ALT text to your image tag helps, but ideally you should remove all wording from the image and style it using CSS, adding the remaining portion of the image as a background image to the text. Here is a side-by-side comparison (http://www.seo-playbook.com/image_example.php) of two images that look the same in your browser, but much different to a search engine spider.

Avoid canonical problems – believe it or not, search engines can see http://yoursite.com, http://www.yoursite.com, and http://www.yoursite.com/index.html as three different pages. A simple solution is to use a 301 redirect to point all of your pages to their “www” counterpart. You can also select the preferred domain that Google shows in the new Google Webmaster Tools console.

Get rid of Session IDs if you have a PHP site – have you ever seen a PHPSESSID variable added to the end a URL on a PHP page (it looks something like PHPSESSID=34908908)? This happens because PHP will add a unique PHPSESSID to URLs within your site if cookies aren't available. This can be extremely problematic for your site's search engine ranking. Google and Yahoo will see a unique PHPSESSID in the URL every time they visit a page on your site, and in turn think that said page is a different page each time. At worst, this could be viewed as duplicate content and get your site banned, and at best it will reduce the perceived value of each page. One solution that I've used successfully is to utilize url_rewriter.tags.

Put CSS and JavaScript in external files – nearly every site nowadays uses CSS and JavaScript for something. While both are great for enhancing user experience, neither will help your search engine ranking if left on your page. One of the factors that search engines consider when ranking your site is the percentage of code relevant to the search term. CSS and JavaScript can take up hundreds of lines of code, minimizing the importance of your text and in turn hurting your ranking. By putting them in separate files and simply including them in your page by reference, you can reduce hundreds of lines down to one and increase the amount of code in the file that is relevant content.

Minimize the use of tables in layouts – the debate about whether or not tables should be used in site design has been going on for years and there's no end in site. I fall somewhere in the middle – there are certain circumstances (like organizing tabular data) where I think tables still make the most sense, but I also appreciate the SEO benefits of using CSS layouts. CSS layouts drastically reduce the amount of code in your site that isn't content that the user sees. Just like moving CSS and JavaScript to an external file, the less on-page code that isn't content, the better. Check out www.searchenginefriendlylayouts.com for some free example layouts.

Validate your site – a site doesn't have to be perfectly coded to rank high in the search engines (there are many, many other factors), but valid HTML will help ensure that search engines and browsers alike will accurately see your page. Try using the official W3C Validator (http://validator.w3.org/) or install this handy Firefox extension (https://addons.mozilla.org/firefox/249/). Validating generally identifies areas of code that are redundant, unnecessary, or not accepted across all browsers. All of which will help make your site more search engine friendly.